How Much Will Reesa Teesa Make With ‘Who TF Did I Marry?’

If you simply must tell a cautionary tale of an experience with a lying, cheating, scamming husband, why not get a bag from it?

TikTok user Reesa Teesa has caught viral fire on TikTok with her “Who the F*** Did Marry” series, in which she describes at length being fooled by her now-ex husband “Legion” via a 50-part series of videos that are just under 10 minutes each.

The series earned her more than 1 million followers in a week to her TikTok page, @reesamteesa, but how much did Teesa – whose real name is Teresa McCoy — earn from this massive influx of viewers?

Like every social media platform that pays its creators, TikTok never publicly posts definitive payment numbers. But the company transitioned late last year from a Creator Fund to a Creativity Program, which it claims pays creators out as much as 20 times more than the Creator Fund.

It was determined that Creator Fund paid as little as two cents per 1,000 views, while it’s estimated the Creativity Program pays out as much as $1 per 1,000 views, which squares with TikTok’s claims. As of Wednesday morning, views on Teesa’s vides range from 1.8 million views to 22.5 million for the first one.

With roughly 150 million views, the main series will have netted her $150,000 and counting on the high end of $1 per 1,000 views. Adding to the coinage, Teesa also posted 17 live responses to series, the first of which has 1.3 million and the last nearly 4 million, with each video in between netting several hundred thousand views. That’s about an extra $18,200 and climbing.

If these numbers are on point, she would’ve gotten a much bigger payday on YouTube, which pays its content creators roughly $12 per 1,000 views. However, these are two different social media platforms and there’s no guarantee that the series would’ve blown up over there.

Perhaps an even bigger payday awaits her in the form of a television or film deal, as was the case with Aziah “Zola” King in 2005, who tweeted about her wild experiences as a stripper in 2005 that were written about in Rolling Stone and made into a 2020 film starring Taylour Paige.

Teesa’s series, like Katt Williams’ nearly three-hour Club Shay Shay interview, is a case study in how the right content can command the attention of the masses and net creators some good coin, even if it’s long form content in a zeitgeist that rewards small content bites.

But if you really don’t have the time, there’s always the “Cliffs Notes” version floating around.